B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
49.8%
49.8% -- platform usage share for WhatsApp (Poland) (2022)
According to the Hootsuite 2022 report cited in the text, 49.8% of Polish users consider WhatsApp among their favorite social media platforms.
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Lighthouse Research Team
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Evidence graded
Value
49.8%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Hootsuite
Primary
Tier C
https://grupainfomax.com/social-media/social-media-twojej-firmy/ ↗
Source Article
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Social media dla firm. Który kanał wybrać?
„Nie prowadzę komunikacji w portalach społecznościowych, bo nie ma tam moich klientów”. Ah, ile razy padło już takie sformułowanie w segmencie B2B. Tym artykułem chce Ci pokazać, że w mediach społecznościowych są Twoi klienci. Musisz tylko dopasować je do T…
Original Research
Hootsuite
· Original study ↗
Methodology
Citing Hootsuite 2022 report
Methodology documented
Segmentation
Industrymarketing
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Plain Text
WhatsApp (Poland): 49.8% platform usage share. Source: Hootsuite (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/poland-whatsapp-usage-share
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<blockquote cite="https://lighthousedata.io/data/poland-whatsapp-usage-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49.8%</strong> -- platform usage share for WhatsApp (Poland)<br><small>Source: Hootsuite (2022) · <a href="https://lighthousedata.io/data/poland-whatsapp-usage-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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