B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
49%
49% -- email revenue share for PNC Learning lead magnet email flow (2025-05)
PNC Learning's lead magnet email flow accounted for 49% of total email revenue in May.
- Vendor case study without independent verification
- Generated in the first two weeks post-launch during the month of May
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
49%
Unit
Percentage
Data Vintage
2025-05
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Flywheel Digital
Primary
Tier B
https://flywheel.digital/case-study/pnc-learning/ ↗
Source Article
Email-led Growth for PNC Learning | Flywheel Digital
Turning underutilized content into a high-converting lead magnet.
Increase in email revenue
All-time high monthly course revenue
PNC Learning had strong mid and bottom funnel email flows, but no clear way to engage or convert new top-of-funnel users.
We turned a little-used PDF into a high-performin…
Original Research
Flywheel Digital
· Original study ↗
Methodology
Self-reported vendor case study; share of total email revenue generated by the lead magnet automated flow. Month stated as 'May' without year; inferred May 2025 from page archive date (Apr 19, 2026).
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
PNC Learning lead magnet email flow: 49% email revenue share. Source: Flywheel Digital (2025-05). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pnc-lead-magnet-flow-49pct-email-revenue
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<blockquote cite="https://lighthousedata.io/data/pnc-lead-magnet-flow-49pct-email-revenue" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49%</strong> -- email revenue share for PNC Learning lead magnet email flow<br><small>Source: Flywheel Digital (2025-05) · <a href="https://lighthousedata.io/data/pnc-lead-magnet-flow-49pct-email-revenue" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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