B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
40%
40% -- social commerce purchase share for Pinterest (2012)
Pinterest is projected to account for 40% of all social media purchases.
- projection
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Mashable
Primary
Tier C
http://understandingecommerce.com/brand-identity-and-graphic-design/ ↗
Source Article
Brand Identity and Graphic Design
Original Research
Mashable
· Original study ↗
Methodology
Projection cited from Mashable 4/12
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Pinterest: 40% social commerce purchase share. Source: Mashable (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pinterest-share-social-media-purchases
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<blockquote cite="https://lighthousedata.io/data/pinterest-share-social-media-purchases" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- social commerce purchase share for Pinterest<br><small>Source: Mashable (2012) · <a href="https://lighthousedata.io/data/pinterest-share-social-media-purchases" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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