B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
90%
90% -- text messaging usage rate for US adults over 50 (2017)
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
90%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pew Research
Primary
Tier C
https://localtextmarketers.com/text-messaging-employment-social-services/ ↗
Source Article
Text Messaging for Employment / Social Services: 6 Benefits
Texting Social /Employment Services Clients Is Smart
If you manage an employment or social services agency you must use text messaging to reach your contacts and clients.
Not only are people not responding to voice calls like they used to, but many prefer text messaging over all other communication …
Original Research
Pew Research
· Original study ↗
Methodology
Pew Research data cited by vendor blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US adults over 50: 90% text messaging usage rate. Source: Pew Research (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pew-texting-rate-over-50
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<blockquote cite="https://lighthousedata.io/data/pew-texting-rate-over-50" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- text messaging usage rate for US adults over 50<br><small>Source: Pew Research (2017) · <a href="https://lighthousedata.io/data/pew-texting-rate-over-50" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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