B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
$35
$35 -- cost per click for US pest control paid search (2024)
Cost per click for high-intent pest control keywords can reach up to $35.
- Upper bound for high-intent keywords
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$35
Unit
Currency Usd
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Netpeak
Primary
Tier B
https://polarismarketingsolutions.com/pest-control-marketing/ ↗
Source Article
Pest Control Marketing: A Guide to Local Market Domination
The slow season exposes weak pest control marketing fast. Calls drop, your technicians still need work, and the promotions you tried last month didn't build anything durable. A few boosted posts, a coupon mailer, maybe some search ads with broad targeting. Money went out. Results were uneven.
That f…
Original Research
Netpeak
· Original study ↗
Methodology
Cited from Netpeak's guide to digital marketing for pest control companies
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US pest control paid search: $35 cost per click. Source: Netpeak (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pest-control-cpc-high-intent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/pest-control-cpc-high-intent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$35</strong> -- cost per click for US pest control paid search<br><small>Source: Netpeak (2024) · <a href="https://lighthousedata.io/data/pest-control-cpc-high-intent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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