B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
22%
22% -- email click through rate for Singapore F&B reorder email campaigns (2025)
Personalized-timing reorder email campaigns for Singapore F&B ecommerce brands achieved a 22% click rate compared to 12% for generic timing.
- Small sample size of three client accounts measured by the agency
- Compares personalized purchase-interval timing against generic fixed-schedule timing
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
22%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
3
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
WebMedic
Primary
Tier B
https://webmedic.com/food-beverage-marketing-strategy-singapore ↗
Source Article
Food & Beverage Marketing Strategy Singapore | WebMedic
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A strategy framework for F&B ecommerce in Singapore, built around subscription economics and delivery excellence.
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Original Research
WebMedic
· Original study ↗
Methodology
First-party agency measurement across 3 Singapore client accounts: personalised reorder-timing emails achieved a 22% click rate vs 12% for generic fixed-schedule timing. Very small sample. Publication date not stated; collection year used.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Singapore F&B reorder email campaigns: 22% email click through rate. Source: WebMedic (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/personalised-reorder-email-ctr-singapore
HTML Embed
<blockquote cite="https://lighthousedata.io/data/personalised-reorder-email-ctr-singapore" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>22%</strong> -- email click through rate for Singapore F&B reorder email campaigns<br><small>Source: WebMedic (2025) · <a href="https://lighthousedata.io/data/personalised-reorder-email-ctr-singapore" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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