B Evidence Grade B Graded under review Safe to Cite Dated

20%

20% -- upsell revenue increase for Companies with strong partner programs (2022)

2022  · Crossbeam

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Attribution: Crossbeam View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2022
Entity
Companies with strong partner programs
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Crossbeam Primary Tier C
https://insider.crossbeam.com/entry/how-typeform-improved-their-revenue-by-40percent-with-elg-and-pl… ↗
Confidence: 48/100 Vintage: 2022 Channel: Deep Crawl
Source Article
How Typeform Improved Their Revenue by 40% with ELG and PLG
How Typeform Improved Their Revenue by 40% with ELG and PLG Learn how combining Ecosystem-Led Growth with Product-Led strategies can transform your SaaS approach and drive results. There’s no better match in heaven than a sandwich of peanut butter and jelly, a duo better than Batman and Robin, or a …
Original Research
Crossbeam · Original study ↗

Compared to companies without strong partner programs

IndustrySaaS RegionGlobal RoleAll marketers Channelmulti-channel
Plain Text
Companies with strong partner programs: 20% upsell revenue increase. Source: Crossbeam (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/partner_upsell_revenue
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<blockquote cite="https://lighthousedata.io/data/partner_upsell_revenue" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- upsell revenue increase for Companies with strong partner programs<br><small>Source: Crossbeam (2022) · <a href="https://lighthousedata.io/data/partner_upsell_revenue" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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