C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Recent
7.12%
7.12% -- engagement rate for OwlCrate challenge posts (Instagram) (2025)
OwlCrate achieved a 7.12% engagement rate on challenge posts during its fall-themed ambassador campaign.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
7.12%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
LoudCrowd
Primary
Tier B
https://loudcrowd.com/case-studies/owlcrate/ ↗
Source Article
How OwlCrate Drove 11X ROI With an Exclusive Fall-Themed Challenge
How OwlCrate Drove 11X ROI With an Exclusive Fall-Themed Challenge
Heading into fall, OwlCrate wanted to harness the excitement of the season and inspire ambassadors to create cozy, bookish content. Learn how they drove 11X ROI by partnering with LoudCrowd.
71.6%
Increase in Social Posts
7%
Increase…
Also cited by
2026-09-20
Original Research
LoudCrowd
· Original study ↗
Methodology
Vendor case study: engagement rate on challenge posts during the fall-themed challenge campaign
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, with unverified sample sizes...
Plain Text
OwlCrate challenge posts (Instagram): 7.12% engagement rate. Source: LoudCrowd (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/owlcrate-challenge-engagement-rate
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<blockquote cite="https://lighthousedata.io/data/owlcrate-challenge-engagement-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7.12%</strong> -- engagement rate for OwlCrate challenge posts (Instagram)<br><small>Source: LoudCrowd (2025) · <a href="https://lighthousedata.io/data/owlcrate-challenge-engagement-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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