B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
25%
25% -- ecommerce return rate for US online retail (all industries) (2021)
The overall return rate for online shopping across all industries is 25 percent, according to Optoro.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Optoro
Primary
Tier B
https://www.optoro.com/press/why-destroying-products-is-still-an-everest-of-a-problem-for-fashion/ ↗
Source Article
Why destroying products is still an “Everest of a problem” for fashion - Optoro
Why destroying products is still an “Everest of a problem” for fashion
Destroying products
American luxury brand Coach spent the last week scrambling to contain a backlash over allegations of destroying products and unsold inventory after a viral Tiktok video showed a steady stream of handbags that …
Original Research
Optoro
· Original study ↗
Methodology
Reported by Optoro, a reverse logistics company working with retailers
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US online retail (all industries): 25% ecommerce return rate. Source: Optoro (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/online-shopping-return-rate-2021
HTML Embed
<blockquote cite="https://lighthousedata.io/data/online-shopping-return-rate-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- ecommerce return rate for US online retail (all industries)<br><small>Source: Optoro (2021) · <a href="https://lighthousedata.io/data/online-shopping-return-rate-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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