B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
76%
76% -- share of online shoppers preferring native language product info for online shoppers (2024)
76% of online shoppers prefer to buy products with information in their native language.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
magnolia-cms.com
Primary
Tier C
https://www.magnolia-cms.com/blog/how-brands-can-approach-multilingual-websites.html ↗
Source Article
- Mar 20, 2024
- --
How brands can approach multilingual websites
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Original Research
magnolia-cms.com
· Original study ↗
Methodology
Cited by Magnolia as 'research on consumer preferences'; original study not named
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2024 (current) | 76% | |
| 2025 | 76% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
online shoppers: 76% share of online shoppers preferring native language product info. Source: magnolia-cms.com (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/online-shoppers-prefer-native-language-2024
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<blockquote cite="https://lighthousedata.io/data/online-shoppers-prefer-native-language-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- share of online shoppers preferring native language product info for online shoppers<br><small>Source: magnolia-cms.com (2024) · <a href="https://lighthousedata.io/data/online-shoppers-prefer-native-language-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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