B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

75%

75% -- share of online shoppers influenced by product images for online shoppers (2025)

2025  · Online Dasher

75% of online shoppers are influenced by product images.

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Attribution: Online Dasher View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2025
Entity
online shoppers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Online Dasher Primary Tier C
https://www.saasgenius.com/blog-marketing/best-free-apps-for-diy-product-photography/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Wayback
Source Article
Best Photography Apps for DIY Product Photography (2025)
Fotor – our recommended product photography app. Edit photos faster and easier with AI. Fotor offers a free plan with basic features. Unlock premium tools and features for $8.99 per month. Product photography is crucial in e-commerce, as according to data from Online Dasher, 75% of online shoppers a…
Original Research
Online Dasher · Original study ↗

Cited from Online Dasher; secondary source, methodology not stated

Methodology documented
Period Value Change
2023 83%
2024 75% -9.6%
2025 (current) 75% 0%
Industrymarketing
Plain Text
online shoppers: 75% share of online shoppers influenced by product images. Source: Online Dasher (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/online-shoppers-influenced-by-product-images
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<blockquote cite="https://lighthousedata.io/data/online-shoppers-influenced-by-product-images" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- share of online shoppers influenced by product images for online shoppers<br><small>Source: Online Dasher (2025) · <a href="https://lighthousedata.io/data/online-shoppers-influenced-by-product-images" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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