B Evidence Grade B Safe to Cite Dated

3.93%

3.93% -- conversion rate for on-landing popups (2023)

Name: Conversion Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-06-22

2023 · Wisepops

Cite this stat Share How we verify

Attribution: Wisepops View source

Lighthouse Research Team

Last verified: 2026-08-14 · How we verify data →

Source verified Evidence graded

Value

3.93%

Unit

Percentage

Data Vintage

2023

Entity

on-landing popups

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

72/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (6)

Wisepops Primary Tier A

https://wisepops.com/blog/multistep-popups ↗

Confidence: 91/100 Vintage: 2023 Channel: Cc Extraction

Source Article

35 Ecommerce Website Design Examples [2026]

35 Ecommerce Website Design Examples [2026] Read summarized version with Key takeaways The best ecommerce websites share five consistent traits: clean navigation, lifestyle product photography, social proof above the fold, fast mobile experience, and a clear path to purchase on every page. Homepage …

Also cited by

Wisepops https://wisepops.com/blog/types-of-popups

2026-06-24

wisepops.com https://wisepops.com/blog/multistep-popups

2026-06-22

Practical Ecommerce https://www.practicalecommerce.com/what-is-a-good-conversion-rate-it-depends

2026-07-16

FanFuel https://de.fanfuel.co/airsnore/

2026-08-14

adwave.com https://adwave.com/resources/exit-intent-pop-ups-capturing-leaving-visitors-with…

2026-07-05

Original Research

Wisepops · Original study ↗

Methodology

On-landing multi-step popups in Wisepops average a 3.93% conversion rate.

Segmentation

Channelcommon_crawl

Cite this stat

Plain Text

on-landing popups: 3.93% conversion rate. Source: Wisepops (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/on-landing-popups-conversion-rate-2023

HTML Embed

<blockquote cite="https://lighthousedata.io/data/on-landing-popups-conversion-rate-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3.93%</strong> -- conversion rate for on-landing popups<br><small>Source: Wisepops (2023) · <a href="https://lighthousedata.io/data/on-landing-popups-conversion-rate-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Related Statistics

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →