B Evidence Grade B Graded under review Safe to Cite Recent

91%

91% -- customer retention rate uplift for companies with strong omnichannel strategy (2025)

2025  · Salesforce

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Attribution: Salesforce View source
Lighthouse Research Team
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Source verified Evidence graded
Value
91%
Unit
Percentage
Data Vintage
2025
Entity
companies with strong omnichannel strategy
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Salesforce Primary Tier C
https://ekomerselab.pl/artykul/omnichannel-sklep-marketplace-offline/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Omnichannel ecommerce: strategia łączenia sklepu, marketplace i offline
Klient widzi twój produkt na Allegro. Klika w ofertę, ale nie kupuje — zamiast tego wpisuje nazwę twojej marki w Google. Trafia na własny sklep internetowy, czyta o produkcie, dodaje do koszyka i też nie kupuje. Wychodzi. Trzy dni później wpada na reklamę na Facebooku, klika, trafia znowu na stronę …
Original Research
Salesforce · Original study ↗

Cited from Salesforce report

Methodology documented
Industrymarketing
Plain Text
companies with strong omnichannel strategy: 91% customer retention rate uplift. Source: Salesforce (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/omnichannel-retention-91
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<blockquote cite="https://lighthousedata.io/data/omnichannel-retention-91" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91%</strong> -- customer retention rate uplift for companies with strong omnichannel strategy<br><small>Source: Salesforce (2025) · <a href="https://lighthousedata.io/data/omnichannel-retention-91" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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