B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
90%
90% -- customer retention uplift for Omnichannel retailers (vs single-channel stores) (2025)
Omnichannel retailers who execute effectively retain 90% more customers compared to single-channel stores.
- Applies to omnichannel retailers who execute properly ('who get it right')
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
90%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Capital One Shopping
Primary
Tier C
https://www.verasretail.com/omnichannel-retail-pos-inventory-management/ ↗
Source Article
Omnichannel Retail POS For Superior CX: Meet Shoppers’ Demands - Veras Retail
Retail has undergone a dramatic change. We’ve moved from the era of standalone brick-and-mortar stores to the age of e-commerce, and now, the focus is firmly on creating a unified, seamless journey for the customer across every touchpoint.
Modern shoppers no longer differentiate online and offline; …
Original Research
Capital One Shopping
· Original study ↗
Methodology
Capital One Shopping Research finding cited by Veras Retail; omnichannel retailers retain 90% more customers than single-channel stores
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Omnichannel retailers (vs single-channel stores): 90% customer retention uplift. Source: Capital One Shopping (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/omnichannel-customer-retention-uplift
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<blockquote cite="https://lighthousedata.io/data/omnichannel-customer-retention-uplift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- customer retention uplift for Omnichannel retailers (vs single-channel stores)<br><small>Source: Capital One Shopping (2025) · <a href="https://lighthousedata.io/data/omnichannel-customer-retention-uplift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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