B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
62
62 -- average nps for E-commerce / Retail (2026)
The average Net Promoter Score (NPS) for the E-commerce / Retail industry is 62.
- Compiled from publicly available benchmark data and industry surveys (2025-2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
62
Unit
Score
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
78
Source
ProofPost
Primary
Tier A
https://proofpst.com/blog/good-nps-score ↗
Source Article
What Is a Good NPS Score? Benchmarks by Industry (2026)
What Is a Good NPS Score? Benchmarks by Industry (2026)
Net Promoter Score (NPS) is one of the most widely used metrics for measuring customer loyalty and satisfaction. But once you have your number, the inevitable question is: "Is this good?" The answer depends on your industry, your competitors, a…
Original Research
ProofPost
· Original study ↗
Methodology
Compiled from public benchmark reports and industry surveys (2025-2026).
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
E-commerce / Retail: 62 average nps. Source: ProofPost (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nps-benchmarks-ecommerce-retail-2026
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<blockquote cite="https://lighthousedata.io/data/nps-benchmarks-ecommerce-retail-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62</strong> -- average nps for E-commerce / Retail<br><small>Source: ProofPost (2026) · <a href="https://lighthousedata.io/data/nps-benchmarks-ecommerce-retail-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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