B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
1%
1% -- email traffic share for NGOs in Switzerland (Q3 2022)
Email accounted for a 1% share of website traffic for a panel of major NGOs in Switzerland in Q3 2022.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
1%
Unit
Percentage
Data Vintage
Q3 2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Colombus Consulting
Primary
Tier A
https://en.colombus-consulting.com/digitisation-of-communication-and-research-funds-of-ong-in-switze… ↗
Source Article
Digitalization of NGO communication and fundraising in Switzerland
NGOs in Switzerland: communication and fundraising are going digital, especially for emergency situations, but the potential could be better exploited.
Our study highlights the digital shift undertaken by NGOs and highlights possible areas of improvement to increase their visibility and increase the…
Original Research
Colombus Consulting
· Original study ↗
Methodology
Panel of 40 major players in the NGO sector in Switzerland
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
NGOs in Switzerland: 1% email traffic share. Source: Colombus Consulting (Q3 2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ngo-email-traffic-switzerland
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<blockquote cite="https://lighthousedata.io/data/ngo-email-traffic-switzerland" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1%</strong> -- email traffic share for NGOs in Switzerland<br><small>Source: Colombus Consulting (Q3 2022) · <a href="https://lighthousedata.io/data/ngo-email-traffic-switzerland" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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