B Evidence Grade B Graded under review Safe to Cite Current

28%

28% -- nearby search purchase rate for mobile local searchers (2026)

2026  · Think With Google

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Attribution: Think With Google View source
Lighthouse Research Team
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Source verified Evidence graded
Value
28%
Unit
Percentage
Data Vintage
2026
Entity
mobile local searchers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Think With Google Primary Tier C
https://digitalguider.com/blog/what-is-hyperlocal-marketing-strategy/ ↗
Confidence: 48/100 Vintage: 2026 Channel: Deep Crawl
Source Article
What is Hyperlocal Marketing Strategy - All You Need To Know -DG
Many local businesses fighting for a competitive edge are turning towards hyperlocal marketing strategy. Intuitively, it makes perfect sense—if you have a brick-and-mortar store, your biggest pool of potential customers is in your immediate area. As per Think With Google, 76% of people who search lo…
Original Research
Think With Google · Original study ↗

Cited from Think With Google; original methodology not stated

Methodology documented
Industrymarketing
Plain Text
mobile local searchers: 28% nearby search purchase rate. Source: Think With Google (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nearby-search-quick-purchase
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<blockquote cite="https://lighthousedata.io/data/nearby-search-quick-purchase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28%</strong> -- nearby search purchase rate for mobile local searchers<br><small>Source: Think With Google (2026) · <a href="https://lighthousedata.io/data/nearby-search-quick-purchase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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