B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
51%
51% -- viewership share for NDTV 24x7 (2012-03)
NDTV claimed 51% viewership share on election counting day (March 6, 2012).
- Claim from NDTV newspaper advertisement based on GfK-Mode poll across 11 cities
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
51%
Unit
Percentage
Data Vintage
2012-03
Entity
Sample Size
5,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
GfK-Mode
Primary
Tier C
http://wearethebest.wordpress.com/2012/03/15/ ↗
Source Article
Posts from March 15, 2012 on sans serif
Original Research
GfK-Mode
· Original study ↗
Methodology
Opinion poll by GfK-Mode in 11 cities, sample size 5,000
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
NDTV 24x7: 51% viewership share. Source: GfK-Mode (2012-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ndtv-viewership-share-gfk-mode-2012
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ndtv-viewership-share-gfk-mode-2012" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51%</strong> -- viewership share for NDTV 24x7<br><small>Source: GfK-Mode (2012-03) · <a href="https://lighthousedata.io/data/ndtv-viewership-share-gfk-mode-2012" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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