B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
136
136 -- earned media placements for NCR Corporation B2B media relations program (2021)
Arketi's B2B media relations program for NCR Corporation secured 136 pieces of earned media coverage in target trade media publications.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
136
Unit
Count
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Arketi Group
Primary
Tier B
https://arketi.com/pressreleases/arketi-groups-work-with-defensestorm-named-2021-prsa-georgia-best-o… ↗
Source Article
Arketi Group's work with DefenseStorm named 2021 PRSA Georgia 'Best of' Phoenix Award winner
Original Research
Arketi Group
· Original study ↗
Methodology
Single B2B media relations campaign result reported by agency Arketi Group
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
NCR Corporation B2B media relations program: 136 earned media placements. Source: Arketi Group (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ncr-earned-media-placements-2021
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ncr-earned-media-placements-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>136</strong> -- earned media placements for NCR Corporation B2B media relations program<br><small>Source: Arketi Group (2021) · <a href="https://lighthousedata.io/data/ncr-earned-media-placements-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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