B
Evidence Grade B
Graded
under review
Safe to Cite
Current
71%
71% -- youtube usage rate for Mumbai Airport passengers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
71%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Media Ant
Primary
Tier B
https://beta.themediaant.com/airport/mumbai-airport-advertising ↗
Source Article
Mumbai Airport Advertising Rates
Original Research
The Media Ant
· Original study ↗
Methodology
Airport audience profiling data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Mumbai Airport passengers: 71% youtube usage rate. Source: The Media Ant (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mumbai-airport-youtube-usage
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mumbai-airport-youtube-usage" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71%</strong> -- youtube usage rate for Mumbai Airport passengers<br><small>Source: The Media Ant (2026) · <a href="https://lighthousedata.io/data/mumbai-airport-youtube-usage" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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