B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
70%
70% -- press release pickup rate increase for press releases with multimedia assets (2025)
Including high-quality, relevant multimedia assets in press releases increases pickup rates by over 70%.
- Source states 'over 70%'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://applaunchpartners.com/indie-devs-win-2026-media-with-smart-pr/ ↗
Source Article
Indie Dev PR: Win Media in 2026
Original Research
HubSpot
· Original study ↗
Methodology
Cited from HubSpot 2025 marketing report; secondary citation
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
press releases with multimedia assets: 70% press release pickup rate increase. Source: HubSpot (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/multimedia-press-release-pickup-rate-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/multimedia-press-release-pickup-rate-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- press release pickup rate increase for press releases with multimedia assets<br><small>Source: HubSpot (2025) · <a href="https://lighthousedata.io/data/multimedia-press-release-pickup-rate-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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