B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
1,035,326
1,035,326 -- campaign clicks for MTS India #MTSInternetBaby campaign (2015)
The MTS India #MTSInternetBaby campaign generated 1,035,326 clicks across digital media placements.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
1,035,326
Unit
Count
Data Vintage
2015
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ARM Worldwide
Primary
Tier B
https://armworldwide.com/casestudy/featuring-work-media-buying-planning-mts-india-internet-baby/ ↗
Source Article
#MTSInternetBaby: Video Marketing Case Study
Original Research
ARM Worldwide
· Original study ↗
Methodology
Agency case study, aggregate clicks across paid media placements
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
MTS India #MTSInternetBaby campaign: 1,035,326 campaign clicks. Source: ARM Worldwide (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mts-internet-baby-total-clicks
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mts-internet-baby-total-clicks" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,035,326</strong> -- campaign clicks for MTS India #MTSInternetBaby campaign<br><small>Source: ARM Worldwide (2015) · <a href="https://lighthousedata.io/data/mts-internet-baby-total-clicks" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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