B
Evidence Grade B
Graded
under review
Safe to Cite
Current
87%
87% -- monthly donor retention rate for Multi-year and monthly nonprofit donors (when identified and nurtured) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
87%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Funraise
Primary
Tier C
https://mixtapecommunications.com/ai-enhances-supporter-segmentation-outreach-timing/ ↗
Source Article
How AI Enhances Supporter Segmentation and Outreach Timing | Mixtape
Look, if you’ve ever fired off a fundraising email at 2 PM on a Tuesday and hoped for the best, you’re in good company. For years, we’ve all relied on gut instinct, basic demographics, and sheer determination to figure out who to email and when. But here’s the thing: what if your CRM could actually …
Original Research
Funraise
· Original study ↗
Methodology
Cited to Funraise; applies to multi-year and monthly donors identified and nurtured via segmentation, vs ~32% overall donor retention.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Multi-year and monthly nonprofit donors (when identified and nurtured): 87% monthly donor retention rate. Source: Funraise (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/monthly-donor-retention-87-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/monthly-donor-retention-87-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>87%</strong> -- monthly donor retention rate for Multi-year and monthly nonprofit donors (when identified and nurtured)<br><small>Source: Funraise (2026) · <a href="https://lighthousedata.io/data/monthly-donor-retention-87-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.