B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

65%

65% -- share of clicks for Google Ads mobile traffic (2026)

Name: Share Of Clicks Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-26

2026 · DigitalApplied

Mobile devices account for 65% of Google Ads clicks.

Represents mobile share of Google Ads clicks (compared to 47% of conversions)

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Attribution: DigitalApplied View source

Lighthouse Research Team

Last verified: 2026-09-26 · How we verify data →

Source verified Evidence graded

Value

65%

Unit

Percentage

Data Vintage

2026

Entity

Google Ads mobile traffic

Geography

EMEA

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

DigitalApplied Primary Tier C

https://inclick.pl/jak-zaplanowac-strategie-reklam-ads-dla-sklepu-internetowego/ ↗

Confidence: 48/100 Vintage: 2026 Channel: Deep Crawl

Source Article

Jak zaplanować strategię reklam Ads dla sklepu internetowego

W naszych projektach Google Ads widzimy, że systematyczna optymalizacja obniża CPA o 30–50% w ciągu 3 miesięcy. Reklamy w wyszukiwarce Google, czyli linki sponsorowane Ads uznawane są za jedną z najlepszych form reklamy dla sklepów internetowych. Pozwalają pozyskać wartościowy ruch, nowe leady, a w …

Original Research

DigitalApplied · Original study ↗

Methodology

Cited from DigitalApplied; mobile = 65% of clicks, 47% of conversions

Methodology documented

Segmentation

IndustryRetail RegionEMEA RoleAll marketers Channelpaid_ads

Cite this stat

Plain Text

Google Ads mobile traffic: 65% share of clicks. Source: DigitalApplied (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-share-clicks-conversions-2026

HTML Embed

<blockquote cite="https://lighthousedata.io/data/mobile-share-clicks-conversions-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- share of clicks for Google Ads mobile traffic<br><small>Source: DigitalApplied (2026) · <a href="https://lighthousedata.io/data/mobile-share-clicks-conversions-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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