B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

23%

23% -- technology adoption for Italian mobile shoppers (2015)

2015  · RetailMeNot

In 2015, 23% of Italian buyers made at least one purchase on mobile.

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Attribution: RetailMeNot View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
23%
Unit
Percentage
Data Vintage
2015
Entity
Italian mobile shoppers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

62/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
50
Citation Chain
90
Independence
50
Methodology
45
Freshness
76
RetailMeNot Primary Tier A
https://blog.lengow.com/fr/marche-ecommerce-italie/ ↗
Confidence: 67/100 Vintage: 2015 Channel: Cc Extraction
Source Article
L'Italie, 2ème marché e-commerce en Europe du Sud - Blog Lengow
11/08/16 3' Selon une étude Forrester, le chiffre d’affaires de l’e-commerce transfrontalier en Europe devrait franchir la barre des 40 milliards d’euros en 2018 et croître de 38%. C’est donc le moment idéal pour se lancer à la conquête de nouveaux marchés. Comptabilisant 61 millions d’habitants et …
Original Research
RetailMeNot · Original study ↗

RetailMeNot study

Methodology documented
Channelcommon_crawl
Plain Text
Italian mobile shoppers: 23% technology adoption. Source: RetailMeNot (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-purchase-rate-italy-2015
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<blockquote cite="https://lighthousedata.io/data/mobile-purchase-rate-italy-2015" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23%</strong> -- technology adoption for Italian mobile shoppers<br><small>Source: RetailMeNot (2015) · <a href="https://lighthousedata.io/data/mobile-purchase-rate-italy-2015" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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