B Evidence Grade B Graded under review Safe to Cite Dated

8%

8% -- day 7 retention rate for mobile games (Q3 2023)

Q3 2023

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Lighthouse Research Team
Last verified:  ·  How we verify data →
Evidence graded
Value
8%
Unit
Percentage
Data Vintage
Q3 2023
Entity
mobile games
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source Article
3 Churn Prediction Strategies for Your Game | Blog | Keewano
Do’s and Don’ts in Game Analysis We made a quick checklist of DO’s and Don’ts in mobile game analytics, based on Industry best practice and some... Blog Analytics | Oct 31, 2024 Player loyalty is everything in the gaming industry. Yet, it can be difficult to quantify. While some games have a natural…

Industry average retention benchmark cited by Keewano; upper bound reported

Methodology documented
Industrymarketing
Plain Text
mobile games: 8% day 7 retention rate. Source: (Q3 2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-games-day7-retention-q3-2023
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<blockquote cite="https://lighthousedata.io/data/mobile-games-day7-retention-q3-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8%</strong> -- day 7 retention rate for mobile games<br><small>Source:  (Q3 2023) · <a href="https://lighthousedata.io/data/mobile-games-day7-retention-q3-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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