B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
14%
14% -- mobile email open rate for Email marketing (all devices) (2010)
In 2010, about 14% of emails were opened on mobile devices.
- Approximation ('about 14 percent')
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
2010
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Knotice
Primary
Tier C
https://www.prospectfactoryonline.com/blog/how-to-benefit-from-mobile-email-four-mobile-marketing-te… ↗
Source Article
How to benefit from mobile email? – four mobile marketing techniques
How to benefit from mobile email? – four mobile marketing techniques
Email shifts from a purely desktop oriented occupation to the real, always-online world. There is a wide user over different devices. This is not only relevant for desktop, it is becoming increasingly popular on mobile devices too.…
Original Research
Knotice
· Original study ↗
Methodology
Knotice research, as cited by Prospect Factory
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Email marketing (all devices): 14% mobile email open rate. Source: Knotice (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-email-open-rate-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-email-open-rate-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- mobile email open rate for Email marketing (all devices)<br><small>Source: Knotice (2010) · <a href="https://lighthousedata.io/data/mobile-email-open-rate-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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