B
Evidence Grade B
Safe to Cite
Dated
$448,700,000
$448,700,000 -- mobile ad spend for China (2011)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$448,700,000
Unit
Currency Usd
Data Vintage
2011
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
95
Citation Chain
90
Independence
50
Methodology
35
Freshness
95
Sources (2)
eMarketer
Primary
Tier A
http://www.emarketer.com/newsroom/index.php/2011/04/ ↗
Source Article
Archive for April, 2011
Also cited by
statista.com
https://www.statista.com/
2026-08-22
Original Research
eMarketer
· Original study ↗
Methodology
eMarketer’s estimates are based on a meta-analysis of data from several firms as well as overall trends in advertising and mobile markets.
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2011 (current) | $448,700,000 | |
| 2012 | $717,800,000 | +60.0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
China: $448,700,000 mobile ad spend. Source: eMarketer (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-ad-spend-china-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-ad-spend-china-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$448,700,000</strong> -- mobile ad spend for China<br><small>Source: eMarketer (2011) · <a href="https://lighthousedata.io/data/mobile-ad-spend-china-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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