B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
53%
53% -- mobile page abandonment rate for mobile site visits (2025)
53% of mobile site visits are abandoned if pages take longer than 3 seconds to load.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
53%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ecommercepsychology.com
Primary
Tier C
https://ecommercepsychology.com/frustration-points-and-how-to-turn-them-into-conversion-opportunitie… ↗
Source Article
Frustration Points And How To Turn Them Into Conversion Opportunities - Ecommerce Psychology
Have you ever watched potential customers get so close to purchasing, only to abandon their carts at the last second? Or noticed visitors bouncing from your site after spending just a few frustrated seconds trying to find information? Perhaps you’ve wondered why your beautifully designed website isn…
Original Research
ecommercepsychology.com
· Original study ↗
Methodology
Cited statistic; original source not named
Methodology documented
Segmentation
IndustryeCommerce
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
mobile site visits: 53% mobile page abandonment rate. Source: ecommercepsychology.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-abandonment-3s-53
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<blockquote cite="https://lighthousedata.io/data/mobile-abandonment-3s-53" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>53%</strong> -- mobile page abandonment rate for mobile site visits<br><small>Source: ecommercepsychology.com (2025) · <a href="https://lighthousedata.io/data/mobile-abandonment-3s-53" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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