B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

500,000,000

500,000,000 -- media impressions for Wine to Water Miracle Machine PR campaign (2014)

2014  · MSLGROUP

The Miracle Machine PR campaign for Wine to Water was read over 500 million times across media publications.

  • Stated as 'read over 500 million times'
Cite this stat Share How we verify
Attribution: MSLGROUP View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
500,000,000
Unit
Count
Data Vintage
2014
Entity
Wine to Water Miracle Machine PR campaign
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
MSLGROUP Primary Tier B
https://formomentum.com/wanted-nonprofits-that-arent-boring/ ↗
Confidence: 53/100 Vintage: 2014 Channel: Deep Crawl
Source Article
Wanted: Nonprofits That Aren't Boring - For Momentum
With 1.5 million nonprofits in the United States alone, the competition for donations is brutal. And with thousands more nonprofits being created every month, the competition will only continue to grow. And nonprofits have a new competitor: businesses that are forming their own charitable enterprise…
Original Research
MSLGROUP · Original study ↗

PR campaign for nonprofit Wine to Water by MSLGROUP; appeared in at least 600 publications

Methodology documented
IndustryNonprofit RegionGlobal RoleAll marketers Channelearned_media
Plain Text
Wine to Water Miracle Machine PR campaign: 500,000,000 media impressions. Source: MSLGROUP (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/miracle-machine-media-impressions-500-million
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<blockquote cite="https://lighthousedata.io/data/miracle-machine-media-impressions-500-million" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>500,000,000</strong> -- media impressions for Wine to Water Miracle Machine PR campaign<br><small>Source: MSLGROUP (2014) · <a href="https://lighthousedata.io/data/miracle-machine-media-impressions-500-million" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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