B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
1,520,000,000
1,520,000,000 -- media impressions for Pizza Hut (2026)
Pizza Hut secured over 1.52 billion media impressions across online, social media, and broadcast during its Super Bowl LIII campaign.
- Reported as 1.52B+
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
1,520,000,000
Unit
Count
Data Vintage
2026
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Zeno Group
Primary
Tier B
https://www.zenogroup.com/es/node/156 ↗
Source Article
Pizza Hut Hut!
Original Research
Zeno Group
· Original study ↗
Methodology
Agency campaign case study (Zeno Group); earned, social and broadcast impressions for Pizza Hut sports & entertainment campaign
Methodology documented
Segmentation
IndustryRetail
RegionNorth America
Channelmulti-channel
Cite this stat
Plain Text
Pizza Hut: 1,520,000,000 media impressions. Source: Zeno Group (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pizza-hut-media-impressions-1-52b
HTML Embed
<blockquote cite="https://lighthousedata.io/data/pizza-hut-media-impressions-1-52b" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,520,000,000</strong> -- media impressions for Pizza Hut<br><small>Source: Zeno Group (2026) · <a href="https://lighthousedata.io/data/pizza-hut-media-impressions-1-52b" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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