B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
17%
17% -- email click through rate for Midwest Dairy & Fareway Stores email campaign (2022-09)
A follow-up weekly ad email sent as part of the Fareway and Midwest Dairy campaign achieved a 17% click-through rate.
- Follow-up weekly ad email specifically
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
17%
Unit
Percentage
Data Vintage
2022-09
Entity
Geography
Midwest
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Midwest Dairy
Primary
Tier A
https://www.midwestdairy.com/cheese-and-meat-team-up-for-game-day-wins/ ↗
Source Article
Cheese and meat team Up for game-day wins | Midwest Dairy
In September, Midwest Dairy partnered with Fareway Stores to celebrate the perfect game-day pairing, cheese and meat, just in time for football season and cozy fall gatherings. The campaign reminded shoppers that real dairy is a key ingredient for every tailgate, party, and weeknight meal.
In-Store …
Original Research
Midwest Dairy
· Original study ↗
Methodology
More than triple the benchmark
Methodology documented
Segmentation
IndustryFood & Beverage
RegionMidwest
Channelemail
Cite this stat
Plain Text
Midwest Dairy & Fareway Stores email campaign: 17% email click through rate. Source: Midwest Dairy (2022-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/midwest-dairy-fareway-email-ctr
HTML Embed
<blockquote cite="https://lighthousedata.io/data/midwest-dairy-fareway-email-ctr" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>17%</strong> -- email click through rate for Midwest Dairy & Fareway Stores email campaign<br><small>Source: Midwest Dairy (2022-09) · <a href="https://lighthousedata.io/data/midwest-dairy-fareway-email-ctr" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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