B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
$2
$2 -- cost per click for Meta lead campaigns (2024)
The cost per click (CPC) for Meta lead campaigns in 2024 is $1.88.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$2
Unit
Currency Usd
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Search Engine Land
Primary
Tier B
https://www.clairejarrett.com/google-ads-and-meta-ads-news-roundup-august-2024/ ↗
Source Article
Google Ads and Meta Ads News Roundup: August 2024 | Claire Jarrett
Google Ads and Meta Ads News Roundup: August 2024
Welcome to this month’s PPC ads news roundup, where we dive into the latest from Google Ads, Meta Ads, and LinkedIn Ads!
While LinkedIn Ads hasn’t brought noteworthy news for August, plenty is happening with Google and Meta that’s worth your attentio…
Original Research
Search Engine Land
· Original study ↗
Methodology
Reported via Search Engine Land; down from $1.92 in 2023
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelpaid_ads
Cite this stat
Plain Text
Meta lead campaigns: $2 cost per click. Source: Search Engine Land (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/meta-lead-campaign-cpc-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/meta-lead-campaign-cpc-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$2</strong> -- cost per click for Meta lead campaigns<br><small>Source: Search Engine Land (2024) · <a href="https://lighthousedata.io/data/meta-lead-campaign-cpc-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.