B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

61%

61% -- percentage of marketers citing traffic and lead generation as top challenge for marketers (2019)

2019  · HubSpot

Generating traffic and leads is a top challenge for 61% of marketers.

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Lighthouse Research Team
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Source verified Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2019
Entity
marketers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier B
https://wsi-dms.com/why-is-website-development-important-for-lead-generation-and-brand-awareness/ ↗
Confidence: 53/100 Vintage: 2019 Channel: Deep Crawl
Source Article
Why is Website Development Important for Lead Generation?
Blog, Website Development Why is Website Development Important for Lead Generation and Brand Awareness? Continue reading "Why is Website Development Important for Lead Generation and Brand Awareness?" Although it may seem easy, as no one better knows your business than you, having a clear and appeal…
Original Research
HubSpot · Original study ↗

Cited from HubSpot Marketing Statistics 2019

Methodology documented
Industrymarketing
Plain Text
marketers: 61% percentage of marketers citing traffic and lead generation as top challenge. Source: HubSpot (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-traffic-lead-challenges-2019
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<blockquote cite="https://lighthousedata.io/data/marketers-traffic-lead-challenges-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- percentage of marketers citing traffic and lead generation as top challenge for marketers<br><small>Source: HubSpot (2019) · <a href="https://lighthousedata.io/data/marketers-traffic-lead-challenges-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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