B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
60%
60% -- ai investment increase rate for marketers (2025)
Approximately 60% of marketers/content marketing organizations plan to increase their AI tool investment.
- Value is approximate (~60%) in the source text
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
CoSchedule
Primary
Tier B
https://arvow.com/blog/ai-content-marketing-statistics-2026 ↗
Source Article
AI Content Marketing Statistics (2026): 50+ Data Points on Adoption, ROI, and Trends
Original Research
CoSchedule
· Original study ↗
Methodology
CoSchedule; approximate value
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
marketers: 60% ai investment increase rate. Source: CoSchedule (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-increase-ai-tool-investment
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<blockquote cite="https://lighthousedata.io/data/marketers-increase-ai-tool-investment" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- ai investment increase rate for marketers<br><small>Source: CoSchedule (2025) · <a href="https://lighthousedata.io/data/marketers-increase-ai-tool-investment" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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