B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
89%
89% -- email deliverability rate for Mailchimp (2025)
Mailchimp's email deliverability rate averaged around 89%.
- Based on the reviewer's personal testing and usage experience
- Deliverability hovered around 89% on average without dipping below 85%
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
89%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Author
Primary
Tier B
https://www.sender.net/reviews/mailchimp/?utm_source=chatgpt.com ↗
Source Article
Mailchimp Review: Is It Still Worth the Hype in 2026?
Mailchimp Review: Is It Still Worth the Hype in 2026?
I’ve been using Mailchimp since 2018 (with some breaks in between), and figured it’s time to share what I’ve learned about this email marketing software. If you’re trying to figure out whether it’s worth the money, here’s my Mailchimp review and …
Original Research
Author
· Original study ↗
Methodology
Average rate over an unspecified period
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2022 | 91.93% | |
| 2023 | 72.43% | -21.2% |
| 2025 (current) | 89% | +22.9% |
| 2025-2026 | 84% | -5.6% |
| 2026 | 95% | +13.1% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Mailchimp: 89% email deliverability rate. Source: Author (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mailchimp-email-deliverability
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<blockquote cite="https://lighthousedata.io/data/mailchimp-email-deliverability" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>89%</strong> -- email deliverability rate for Mailchimp<br><small>Source: Author (2025) · <a href="https://lighthousedata.io/data/mailchimp-email-deliverability" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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