B
Evidence Grade B
Graded
under review
Safe to Cite
Current
1.7%
1.7% -- ecommerce platform market share for Magento (2026)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
1.7%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
alvacommerce.com
Primary
Tier C
https://alvacommerce.com/magento-vs-woocommerce-vs-shopify-a-comparison-of-the-top-3-ecommerce-platf… ↗
Source Article
Magento vs. WooCommerce vs. Shopify
Original Research
alvacommerce.com
· Original study ↗
Methodology
Platform comparison article citing market share estimates
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2012 | 20% | |
| 2012-10 | 23% | +15.0% |
| 2017 | 30% | +30.4% |
| 2018-10 | 24% | -20.0% |
| 2019 | 24.6% | +2.5% |
| 2019 | 30% | +22.0% |
| 2019 | 26% | -13.3% |
| 2020 | 1.4% | -94.6% |
| 2020 | 14.31% | +922.1% |
| 2026 (current) | 1.7% | -88.1% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Magento: 1.7% ecommerce platform market share. Source: alvacommerce.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/magento-ecommerce-market-share
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<blockquote cite="https://lighthousedata.io/data/magento-ecommerce-market-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.7%</strong> -- ecommerce platform market share for Magento<br><small>Source: alvacommerce.com (2026) · <a href="https://lighthousedata.io/data/magento-ecommerce-market-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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