B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
15%
15% -- second purchase rate lift for Shopify stores with active loyalty programs (2026)
Shopify stores with active loyalty programs consistently see second-purchase rates 15 percentage points higher than stores without structured retention.
- No specific study methodology or sample size cited
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
libautech.com
Primary
Tier C
https://www.libautech.com/best-shopify-apps/best-shopify-loyalty-and-reward-apps ↗
Source Article
7 Best Shopify Loyalty & Rewards Apps (2026)
7 Best Shopify Loyalty & Rewards Apps (2026)
Last updated: April 2026 · Pricing verified April 22, 2026 · Reviewed by the Libautech team, builders of Bundles & Upsell and 8 other Shopify apps used by 5,000+ merchants across 50+ countries.
Key Takeaways
- Retention is where margin lives. Acquiring a …
Original Research
libautech.com
· Original study ↗
Methodology
Baseline under 30% vs 45%+ with loyalty programs; no methodology cited.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Shopify stores with active loyalty programs: 15% second purchase rate lift. Source: libautech.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/loyalty-program-second-purchase-rate-lift-2026
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<blockquote cite="https://lighthousedata.io/data/loyalty-program-second-purchase-rate-lift-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- second purchase rate lift for Shopify stores with active loyalty programs<br><small>Source: libautech.com (2026) · <a href="https://lighthousedata.io/data/loyalty-program-second-purchase-rate-lift-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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