B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

15%

15% -- sales uplift rate for L'Oréal Thailand (Performance Max for Marketplaces) (2025)

2025  · Google

L'Oréal Thailand achieved a 15% sales uplift by leveraging Performance Max for Marketplaces.

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Lighthouse Research Team
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Source verified Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2025
Entity
L'Oréal Thailand (Performance Max for Marketplaces)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Google Primary Tier B
https://insights.topkee.com.sg/dynamic/google-ads-data-driven-growth ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Leverage Google Ads for Data-Driven Growth | Topkee
Singapore In today’s digital age, the advertising landscape has undergone a seismic shift. Brands are leveraging data-driven strategies to deliver personalized, impactful messages to their target audiences. At the forefront of this transformation is Google Ads, a platform that combines data analytic…
Original Research
Google · Original study ↗

Google case study of single advertiser campaign

Methodology documented
Industrymarketing
Plain Text
L'Oréal Thailand (Performance Max for Marketplaces): 15% sales uplift rate. Source: Google (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/loreal-thailand-pmax-sales-uplift
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<blockquote cite="https://lighthousedata.io/data/loreal-thailand-pmax-sales-uplift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- sales uplift rate for L'Oréal Thailand (Performance Max for Marketplaces)<br><small>Source: Google (2025) · <a href="https://lighthousedata.io/data/loreal-thailand-pmax-sales-uplift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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