B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

76.4%

76.4% -- cart abandonment rate for Shopify stores (median) (2025)

2025  · n=3,500  · Littledata

The median cart abandonment rate across analyzed Shopify stores is 76.4%.

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Attribution: Littledata View source
Lighthouse Research Team
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Source verified Evidence graded
Value
76.4%
Unit
Percentage
Data Vintage
2025
Entity
Shopify stores (median)
Sample Size
3,500
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Littledata Primary Tier C
https://forgecro.com/shopify-cart-abandonment-strategies/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Shopify Cart Abandonment Strategies: 13 Tactics to Recover Lost Revenue (2026) - forgecro.com
Shopify Cart Abandonment Strategies: 13 Tactics to Recover Lost Revenue (2026) You’re losing money every single hour your Shopify store is live. The average ecommerce cart abandonment rate sits at 70.19% globally, according to the Baymard Institute’s 2025 meta-study of 49 sources — meaning roughly 7…
Original Research
Littledata · Original study ↗

Median cart abandonment rate; benchmark report analyzed over 3,500 Shopify stores

Methodology documented
Industrymarketing
Plain Text
Shopify stores (median): 76.4% cart abandonment rate. Source: Littledata (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/littledata-shopify-median-abandonment-76-4
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<blockquote cite="https://lighthousedata.io/data/littledata-shopify-median-abandonment-76-4" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76.4%</strong> -- cart abandonment rate for Shopify stores (median)<br><small>Source: Littledata (2025) · <a href="https://lighthousedata.io/data/littledata-shopify-median-abandonment-76-4" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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