B
Evidence Grade B
Verified
accuracy verified by the review judge
Safe to Cite
Recent
2
2 -- content engagement multiple for LinkedIn businesses posting weekly (2025)
Businesses that post weekly on LinkedIn get 2x the engagement on their content.
- Compared to businesses that post less frequently
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2
Unit
Multiple
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
LinkedIn
Primary
Tier B
http://blog.hootsuite.com/ryanholmes-linkedin-schools/ ↗
Source Article
Why Social Media Should Be On the University Curriculum
Original Research
LinkedIn
· Original study ↗
Methodology
Comparison vs less frequent posting
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
LinkedIn businesses posting weekly: 2 content engagement multiple. Source: LinkedIn (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/linkedin-weekly-posting-engagement-2x
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<blockquote cite="https://lighthousedata.io/data/linkedin-weekly-posting-engagement-2x" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2</strong> -- content engagement multiple for LinkedIn businesses posting weekly<br><small>Source: LinkedIn (2025) · <a href="https://lighthousedata.io/data/linkedin-weekly-posting-engagement-2x" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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