B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

31.7%

31.7% -- ad spend growth rate for LinkedIn ads (2025)

2025  · Factors.ai

LinkedIn ad spend grew by 31.7% year-over-year.

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Attribution: Factors.ai View source
Lighthouse Research Team
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Source verified Evidence graded
Value
31.7%
Unit
Percentage
Data Vintage
2025
Entity
LinkedIn ads
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

72/100 confidence
Extraction
75
Source Trust
60
Citation Chain
20
Independence
90
Methodology
45
Freshness
95
Factors.ai Primary Tier B
https://factors.ai/reports/b2b-marketers-are-moving-budgets-to-linkedin-and-you-should-too ↗
Confidence: 65/100 Vintage: 2025 Channel: Common Crawl
Source Article
LinkedIn Ads in 2025: The New Playbook for ABM Success |
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Original Research
Factors.ai · Original study ↗

Year-over-year growth rate

Methodology documented
IndustryMedia RegionGlobal RoleAll marketers Channelpaid_ads
Plain Text
LinkedIn ads: 31.7% ad spend growth rate. Source: Factors.ai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/linkedin-ads-2025-yoy-growth
HTML Embed
<blockquote cite="https://lighthousedata.io/data/linkedin-ads-2025-yoy-growth" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31.7%</strong> -- ad spend growth rate for LinkedIn ads<br><small>Source: Factors.ai (2025) · <a href="https://lighthousedata.io/data/linkedin-ads-2025-yoy-growth" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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