B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
3%
3% -- email revenue contribution share for LifeStraw ecommerce revenue attributed to email (H1 2024)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
3%
Unit
Percentage
Data Vintage
H1 2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
Klaviyo
Primary
Tier C
https://www.lucaattolini.com/activecampaign/ ↗
Source Article
ActiveCampaign: Guida Completa 2026 - Luca Attolini
ActiveCampaign è una piattaforma di marketing automation con CRM integrato, nata per cicli di vendita lunghi e relazioni commerciali complesse. Gestisce contatti, tag, deal e automazioni multi-step con una profondità notevole, mentre i dati di acquisto di un ecommerce restano attributi del contatto …
Original Research
Klaviyo
· Original study ↗
Methodology
Email contribution to ecommerce revenue rose from 3% to 33% in H1 2024 after platform migration and guided domain warm-up; source is a Klaviyo-published vendor case study (bias acknowledged by article author)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
LifeStraw ecommerce revenue attributed to email: 3% email revenue contribution share. Source: Klaviyo (H1 2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/lifestraw-email-revenue-share-h1-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/lifestraw-email-revenue-share-h1-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3%</strong> -- email revenue contribution share for LifeStraw ecommerce revenue attributed to email<br><small>Source: Klaviyo (H1 2024) · <a href="https://lighthousedata.io/data/lifestraw-email-revenue-share-h1-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.