B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

41%

41% -- social media engagement rate for Lexus (2025)

2025  · Ad Age

Lexus' 'The Standard of Amazing' campaign achieved an average 41% engagement rate across its social content.

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Attribution: Ad Age View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
41%
Unit
Percentage
Data Vintage
2025
Entity
Lexus
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

67/100 confidence
Extraction
75
Source Trust
75
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Ad Age Primary Tier B
https://adage.com/reprints/2026-a-list-walton-isaacson/ ↗
Confidence: 54/100 Vintage: 2025 Channel: Common Crawl
Source Article
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Original Research
Ad Age · Original study ↗
IndustryAutomotive RegionUS RoleAll marketers Channelsocial
Plain Text
Lexus: 41% social media engagement rate. Source: Ad Age (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/lexus-social-engagement-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/lexus-social-engagement-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- social media engagement rate for Lexus<br><small>Source: Ad Age (2025) · <a href="https://lighthousedata.io/data/lexus-social-engagement-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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