B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

85%

85% -- direct traffic share for Lexico web properties (2007)

Name: Direct Traffic Share Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-18

2007 · Answers Corporation

Over 85% of Lexico's web traffic is direct from end users or searches specifically for 'dictionary'.

Traffic includes direct navigation as well as users searching specifically for the term 'dictionary'

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Attribution: Answers Corporation View source

Lighthouse Research Team

Last verified: 2026-09-18 · How we verify data →

Source verified Evidence graded

Value

85%

Unit

Percentage

Data Vintage

2007

Entity

Lexico web properties

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

62/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Answers Corporation Primary Tier B

http://www.searchenginejournal.com/answerscom-buys-dictionarycom-thesauruscom-and-referencecom-for-1… ↗

Confidence: 59/100 Vintage: 2007 Channel: Common Crawl

Source Article

Answers.com Buys Dictionary.com, Thesaurus.com and Reference.com for $100 Million

Original Research

Answers Corporation · Original study ↗

Methodology

Traffic direct from end users or searches for 'dictionary'; value stated as 'over 85%'

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Lexico web properties: 85% direct traffic share. Source: Answers Corporation (2007). Via Lighthouse Intelligence -- https://lighthousedata.io/data/lexico-direct-traffic-share-2007

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<blockquote cite="https://lighthousedata.io/data/lexico-direct-traffic-share-2007" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- direct traffic share for Lexico web properties<br><small>Source: Answers Corporation (2007) · <a href="https://lighthousedata.io/data/lexico-direct-traffic-share-2007" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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