B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
$7
$7 -- average cost per click for Legal (Personal Injury) - Google Search Ads (2024-2025)
The average CPC for Legal (Personal Injury) Google Search Ads in well-optimised accounts was $6.75 during 2024–2025.
- Represents well-optimised iClick-managed accounts, not market medians
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$7
Unit
Currency Usd
Data Vintage
2024-2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
iClick Advertising
Primary
Tier A
https://iclickadvertising.com/resources/benchmarks ↗
Source Article
PPC Benchmarks 2026 | iClick Advertising
PPC Benchmarks
that don't lie.
Derived from $61M+ in managed spend across Google, Meta, and Shopping year-to-date. Not sourced from industry surveys, these are numbers from real accounts we run.
Channel benchmarks.
Google Search Ads
Meta Ads (FB + IG)
Google Shopping
How your vertical stacks up.
| I…
Original Research
iClick Advertising
· Original study ↗
Methodology
iClick-managed accounts; well-optimised accounts, not market medians
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Legal (Personal Injury) - Google Search Ads: $7 average cost per click. Source: iClick Advertising (2024-2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/legal-personal-injury-cpc
HTML Embed
<blockquote cite="https://lighthousedata.io/data/legal-personal-injury-cpc" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$7</strong> -- average cost per click for Legal (Personal Injury) - Google Search Ads<br><small>Source: iClick Advertising (2024-2025) · <a href="https://lighthousedata.io/data/legal-personal-injury-cpc" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.