B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
80%
80% -- lead loss rate for B2B sales leads (2011)
80 percent of leads are lost, ignored, or discarded because the sales team gets leads they do not believe will result in a sale.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2011
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MECLABS
Primary
Tier B
http://b2bleadblog.com/2011/09 ↗
Source Article
B2B Lead Blog
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It…
Original Research
MECLABS
· Original study ↗
Methodology
Cited in MECLABS webinar on closed-loop feedback
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
B2B sales leads: 80% lead loss rate. Source: MECLABS (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/leads-lost-ignored-discarded-80-percent-2011
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<blockquote cite="https://lighthousedata.io/data/leads-lost-ignored-discarded-80-percent-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- lead loss rate for B2B sales leads<br><small>Source: MECLABS (2011) · <a href="https://lighthousedata.io/data/leads-lost-ignored-discarded-80-percent-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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