B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
80%
80% -- landing page conversion rate lift for Landing pages with video content (2023)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
carmatec.com
Primary
Tier C
https://www.carmatec.com/sv/blogg/kraften-i-videomarknadsforing-for-sma-och-medelstora-foretag/ ↗
Source Article
Kraften i videomarknadsföring för små och medelstora företag
I dagens digitala landskap har videomarknadsföring seglat upp som ett viktigt verktyg för små och medelstora företag som vill förbättra sin närvaro på nätet och nå ut till en bredare publik. Den dynamiska karaktären hos videoinnehåll gör det möjligt för företag att förmedla sitt varumärkesbudskap på…
Original Research
carmatec.com
· Original study ↗
Methodology
Reported as an upper bound ('up to 80%') boost to conversion rates; original study not cited in article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Landing pages with video content: 80% landing page conversion rate lift. Source: carmatec.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/landing-page-video-conversion-lift-80-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/landing-page-video-conversion-lift-80-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- landing page conversion rate lift for Landing pages with video content<br><small>Source: carmatec.com (2023) · <a href="https://lighthousedata.io/data/landing-page-video-conversion-lift-80-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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