B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
4
4 -- blended roas for Kwik-Hang paid media (Google Ads, Google Shopping, Facebook, TikTok and more) (2022)
Kwik-Hang achieved a 4x blended ROAS across its paid media campaigns managed by Human.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
4
Unit
Multiple
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Human (human.marketing)
Primary
Tier A
https://human.marketing/work/kwik-hang/ ↗
Source Article
Kwik-Hang
Kwik-Hang
Case Study
Overview
Ecommerce retailer Kwik-Hang is on a mission to simplify the curtain-hanging process.
Developed in 2013, Kwik-Hang’s innovative, no-drill curtain rod bracket offers a simple, practical solution for a common, stressful household chore.
- Business Type
- Ecommerce
- Busin…
Original Research
Human (human.marketing)
· Original study ↗
Methodology
Blended return on ad spend of 4x (4:1 revenue-to-ad-spend) across paid media channels; self-reported in agency case study.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Kwik-Hang paid media (Google Ads, Google Shopping, Facebook, TikTok and more): 4 blended roas. Source: Human (human.marketing) (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/kwik-hang-blended-roas-4x
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<blockquote cite="https://lighthousedata.io/data/kwik-hang-blended-roas-4x" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4</strong> -- blended roas for Kwik-Hang paid media (Google Ads, Google Shopping, Facebook, TikTok and more)<br><small>Source: Human (human.marketing) (2022) · <a href="https://lighthousedata.io/data/kwik-hang-blended-roas-4x" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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