B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
15%
15% -- video content increase for Koala Eco Social Club (2022-10)
Koala Eco saw an immediate 15% increase in video content after encouraging Social Club members to post Reels during October.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2022-10
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
LoudCrowd
Primary
Tier B
https://loudcrowd.com/case-studies/koala-eco-social-club-ltv/ ↗
Source Article
Koala Eco Grows Customer LTV with a Social Club
Fostering Community and Growing LTV with the Koala Eco Social Club
In the first year, the program generated enormous social life, resulting in 2.9k posts, 6.73M impressions, and over $202k in Earned Media Value. That’s a 9x increase and 11x increase in posts and EMV respectively compared to the prog…
Original Research
LoudCrowd
· Original study ↗
Methodology
Immediate lift in Reels video content during October campaign push
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Koala Eco Social Club: 15% video content increase. Source: LoudCrowd (2022-10). Via Lighthouse Intelligence -- https://lighthousedata.io/data/koala-eco-reels-video-lift
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<blockquote cite="https://lighthousedata.io/data/koala-eco-reels-video-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- video content increase for Koala Eco Social Club<br><small>Source: LoudCrowd (2022-10) · <a href="https://lighthousedata.io/data/koala-eco-reels-video-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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